{"id":291,"date":"2006-03-31T16:10:46","date_gmt":"2006-04-01T00:10:46","guid":{"rendered":"http:\/\/www.devradowrite.com\/?p=291"},"modified":"2006-03-31T16:11:13","modified_gmt":"2006-04-01T00:11:13","slug":"am-i-a-shameless-marketer","status":"publish","type":"post","link":"http:\/\/www.devradowrite.com\/?p=291","title":{"rendered":"Am I A Shameless Marketer?"},"content":{"rendered":"<p>A friend sent me a link to a web site called and that rekindled my ongoing ever-simmering debate about how and why I do what I do. Usually this is an internal trialogue amongst me, myself, and I, but occasionally it gets aired and argued with friends, family, and\/or colleagues. In global terms the opposing forces are art and commerce, or altruism and commerce.<\/p>\n<p>I followed the link my friend sent and found for sale the secrets of successful blogging and simple steps that will lead you to profitability. I imagine that plenty of people will buy this, but I\u00e2\u20ac\u2122m not one of them. I don\u00e2\u20ac\u2122t respond well to hard sell, and gimmicks turn me off. One of the gimmicks I detest most is the \u00e2\u20ac\u0153$99 value, yours for only $24.99,\u00e2\u20ac\u009d but I think what bothered me most in this case relates more to the content than the sales hype. <\/p>\n<p>First of all, there is lots of free information about blogging and how to do it. Second, it offends my sensibilities as a blogger because there is a blogging community and we help one another, advise one another, and promote one another&#8230;for free. (I\u00e2\u20ac\u2122d even bet that soliciting cross promotion is one of the \u00e2\u20ac\u0153secrets\u00e2\u20ac\u009d being sold.) On the other hand, I admire this person\u00e2\u20ac\u2122s salesmanship and marketing savvy. But as I told my friend, \u00e2\u20ac\u0153I can&#8217;t go that route. I guess this is why I will always be a starving artist.\u00e2\u20ac\u009d<\/p>\n<p>My friend wrote back:<\/p>\n<blockquote><p>The interesting thing about blogging is how it can be seen by some as a marketing opportunity, while the concept itself is about as far from commercial as you can get. [A mutual friend of ours] put together a blog on investing a couple of month ago, which he abandoned shortly thereafter because &#8220;nobody was reading it on a regular basis.&#8221; For him, it apparently was blog=audience. For [the blogging secrets guru], it is more blatantly blog=list (revenue). <\/p><\/blockquote>\n<p>I replied:<\/p>\n<blockquote><p>Don&#8217;t get me wrong, I do see blogging as a marketing opportunity, but for me it is one of pr, exposure, building &#8220;a fan base&#8221; &#8230; (eee gad, I&#8217;m speaking marketese) For my sensibilities, blogs-as-sales-tools should be more subtle, with an eye toward potential cash in the future for products that my &#8220;fans&#8221; will buy because they are interested in that product\/subject\/book, not cash from the blog itself &#8212; I hope never to sell ad space on my blog and always to give content that is interesting to my readers (which by my definition means only occasionally may I post a hard sell of my own &#8212; i.e. &#8220;<strong><a href=\"http:\/\/ejazzlines.com\/store.cfm?search=devra%20hall&#038;SearchFields=p%2EFlex2&#038;d=3019&#038;c=0&#038;p=80355&#038;do=detail\"target=\"_blank\">click here to buy my book<\/a><\/strong>&#8220;)<\/p><\/blockquote>\n<p>My friend says, \u00e2\u20ac\u0153You shameless marketeer, you.\u00e2\u20ac\u009d What do you say?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A friend sent me a link to a web site called and that rekindled my ongoing ever-simmering debate about how and why I do what I do. Usually this is an internal trialogue amongst me, myself, and I, but occasionally it gets aired and argued with friends, family, and\/or colleagues. In global terms the opposing &hellip; <a href=\"http:\/\/www.devradowrite.com\/?p=291\" class=\"more-link\">Continue reading<span class=\"screen-reader-text\"> &#8220;Am I A Shameless Marketer?&#8221;<\/span><\/a><\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_uf_show_specific_survey":0,"_uf_disable_surveys":false,"footnotes":""},"categories":[13],"tags":[],"class_list":["post-291","post","type-post","status-publish","format-standard","hentry","category-this-n-that"],"aioseo_notices":[],"_links":{"self":[{"href":"http:\/\/www.devradowrite.com\/index.php?rest_route=\/wp\/v2\/posts\/291","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/www.devradowrite.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/www.devradowrite.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/www.devradowrite.com\/index.php?rest_route=\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/www.devradowrite.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=291"}],"version-history":[{"count":0,"href":"http:\/\/www.devradowrite.com\/index.php?rest_route=\/wp\/v2\/posts\/291\/revisions"}],"wp:attachment":[{"href":"http:\/\/www.devradowrite.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=291"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/www.devradowrite.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=291"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/www.devradowrite.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=291"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}